Plaisio: New store in Melissia & Investments in digital transformation

Plaisio continues its growth, inaugurating a new store in Melissia and investing in digital transformation. The company was recognized as a Best Workplace™ and included for the ninth consecutive year in the list of the Most Admirable Companies in Greece.

The company recorded positive financial figures and is heading towards exceeding half a billion euros in turnover by 2025, achieving profitable results.

The new store in Melissia, the 27th in the chain, has an area of 1,800 sq.m. and offers technology, computing, stationery and home appliances. The new stores in Ioannina and DAA welcomed more than 180,000 visitors in the first half of the year.

Plaisio invests in digital evolution, adopting a new call center management platform and modernizing the websites Plaisio.gr and Plaisiopro.gr. The transition to the ERP SAP S/4HANA system is also underway.

Sales increased by 5% in the first half of 2025, following the financial results of 2024, with turnover reaching 480.1 million euros.

Plaisio was named Retailer of the Year 2025 at the Retail Business Awards and was recognized for its transparency in ESG issues.