Greenland: Geopolitics Through Algorithms and Social Media

The battle for Greenland is moving to the digital world, with Europe watching with concern. Geopolitical balances are shifting through social media, where a like can be more important than a diplomatic statement.

Greenland, an autonomous territory of Denmark with fewer than 60,000 inhabitants, is vulnerable due to its digital reality. Experts warn that disinformation does not need complex structures, as messages from figures like Donald Trump immediately gain prestige.

Thomas Hedin, editor-in-chief of TjekDet, points out that the idea of the US "buying" Greenland is disinformation. The Danish Minister of Justice, Peter Hummelgaard, refers to influence campaigns targeting Danish-Greenlandic relations.

Researcher Sine Ravn-Højgaard explains that news in Greenland spreads quickly via Facebook. The lack of transparency in online advertising is also a problem, with political ads before the 2025 elections not appearing in the platforms' databases.

Members of the Greenland government have called for unity against pressure from Washington. In Brussels, a special expert group for Greenland and support for fact-checking organizations are being requested.

The battle for Greenland is judged by algorithms and narratives. If Europe does not adapt, it risks losing a war it did not understand.